Now we’re talking | U.S. National Design Policy Initiative

Some of us really, truly believe that design can make a difference. And our country is in need of some difference.  A group called the U.S. Policy Design Summit is talking, proposing, lobbying and viral videoing to convince America that design is a critical answer to economic competitiveness. Check out their site for your inner policy wonk or wonkette.

The video:

A summary of the Summit Policy Proposal:

Redesigning America’s Future: 10 Design Policy Proposals  for the United States of America’s Economic Competitiveness and Democratic Governance.

1 Formalize an American Design Council to partner with the U.S. Government.

2 Set guidelines for legibility, literacy, and accessibility for all government communications.

3 Target 2030 for carbon neutral buildings.

4 Create an Assistant Secretary for Design and Innovation position within the Department of Commerce to promote design.

5 Expand national grants to support interdisciplinary community design assistance programs based on human-centered design principles.

6 Commission a report to measure and document design’s contribution to the U.S. economy.

7 Revive the Presidential Design Awards to be held every year and use triple bottom-line criteria (economic, social, and environmental  benefit) for evaluation.

8 Establish national grants for basic design research.

9 Modify the patent process to reflect the types of intellectual property created by designers.

10 Encourage direct government investment in design innovation.

It’s only talk, but it’s the right kind of talk. Time will tell if anyone is listening.

2 Responses to “Now we’re talking | U.S. National Design Policy Initiative”

  1. 1 andrea March 24, 2009 at 2:47 pm

    The Design Policy Initiative is so necessary. Point in case: After getting the run-around and dead-end links on, I finally found and downloaded the Stimulus Bill as PDF file of 407 pages. Now I know why no one read it. I sent a comment, suggesting to involve graphic designers who can break up the text, use images and charts so we can filter by priority projects, and implement a search function so readers can find areas of interest. Transparency without intelligent presentation doesn’t work and is a hollow promise.

  2. 2 Mala March 26, 2009 at 6:19 pm

    This is awesome! I had no idea.

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